William Hill

William Hill Review – Everything You Need To Know

William Hill is one of the most well known betting brands in the industry. Based in London, England, the company is listed on the London Stock Exchange and is part of the FTSE 250 Index. It was founded in 1934 and now operates on a global scale with around 14,000 employees and over 1500 physical betting offices. This brand is licensed by the UK Gambling Commission and the Government of Gibraltar.

Sports library

The betting homepage on William Hill features promotions and highlighted events on a slider at the top. To the right is Betting TV, which provides live horse and greyhound racing for free. Underneath the main slider menu is an in-play calendar which shows match betting live. Then there are popular sports with in-depth details provided. On the sidebar, popular links are listed first – which may include Horse racing, Football, Accas, Tennis and In-Play.

Underneath are the sports – American football, Athletics, Australian rules, Badminton, Baseball, Basketball, Boxing, Cricket, Cycling, Darts, E-sports, Football, GAA football, GAA hurling, Golf, Greyhounds, Handball, Horse racing, Ice hockey, Lotteries, Motor racing, Motorbikes, Paralympics, Politics, Pool, Rugby league, Rugby union, Snooker, Table tennis, Tennis, TV/specials, UFC, Virtual world, Volleyball and Winter sports.

Sportsbook bonuses

There is usually some form of sign up bonus available with the William Hill sportsbook. For example, players could be entitled to a set amount in free bets when they bet a minimum amount as a new player. A promotion code may need to be applied to opt in. When new users sign up for a William Hill account, they will need to add the code when they are taken through to the promotions page. Then they will need to stake an initial bet which meets the requirements on the website, mobile or via text. Providing the eligibility requirements have been met, the free bets are automatically credited to the user’s account.

Sportsbook promotions and offers

There are many promotions available on the William Hill website. One of them is a Bet Boost which is described as the brand’s biggest ever. Punters who create an Acca with 3 or more selections can benefit from a boost in any sport (except horse racing or greyhounds). Once the qualifying selections have been made, and the stake applied, the next step is to tap the Bet Boost button on the bet slip and confirm that the Bet Boost-Acca should be applied.

Players can also get three bet boosts each day on horse racing singles. The offer has a maximum stake, but all punters have to do is add the qualifying horse racing selection to their bet slip and apply the stake before tapping the Bet Boost button and confirming this option.

Another horse racing promotion provides punters with extra places on a number of significant races each month. On some occasions, William Hill will double the number of available places. Banners on the site will tell punters when their next chance to benefit from this promotion is coming up.

Flash Odds is a promotion whereby prices are enhanced by a huge amount for a limited period. This offer is activated each week for the most notable events taking place. Flash Odds bets aren’t eligible for Bet Boosts, stake limits apply and only singles qualify, but this boost will be sure to enhance enjoyment for the biggest matches in the sporting calendar.

Mobile sportsbook

William Hill, as a large and reputable brand, has recognised that many players will want to use the site on their mobile devices. To that end, they have created a mobile app which is compatible with both Android and iOS devices. The Google Play app description states that the app provides the definitive betting experience on mobile or tablet, as it has instant prices for thousands of markets and features such as live streaming, a constantly updated dashboard and advanced in-play scoreboards. Meanwhile, the App Store app description for iOS devices promotes sportsbook features such as Flash Odds, Your Odds, Cash In and WHTV for betting and watching thousands of events.

Making a deposit or withdrawal

The deposit and withdrawal methods are as follows:

Visa, MasterCard and Diners Club Card (credit); Visa, MasterCard, Maestro (debit) – maximum deposit £99,000, 1-3 days withdrawal processing time, minimum withdrawal £5

PayPal – maximum deposit £5,500, 1 working day withdrawal processing time, minimum withdrawal £10

WebMoney – maximum deposit £10,000, 2-4 working days withdrawal processing time, minimum withdrawal £5

Yandex Money – maximum deposit £10,000, 3-5 working days via bank transfer withdrawal processing time, minimum withdrawal £25

QIWI Wallet – maximum deposit £10,000, 3-5 working days via bank transfer withdrawal processing time, minimum withdrawal £5

Other deposit and withdrawal methods include eps, Euteller, Fast Bank Transfer, Instadebit, Poli, Safety Pay, Soft, Trustly, William Hill Cash Direct, paysafecard, todito Cash and Neosurf.

Safety and reliability

William Hill is one of the most well-known names in the betting industry, which should lend some credibility to its reputation. For those needing further persuasion, the brand is licensed by the Gambling Commission of Great Britain for those in the UK. Punters outside of this jurisdiction are covered by a license from the Gibraltar Government and regulation from the Gibraltar Gambling Commissioner.

All sensitive data on William Hill is stored in an encrypted format, and all transactions between the customer and its servers are carried out using the latest technology. Players are further protected by William Hill’s dedication to responsible gambling, with tools in place such as deposit limits, session time reminders and short time out functions.

Customer support

William Hill has a strong, verified social media presence which can be made use of with any queries. Alternatively, there is a help section with a huge number of frequently asked questions and a searchable database to assist with any issues. Those who wish to speak to a customer service representative can fill out a web form to send an email, call the number provided or start live chat. The phone numbers are free – even from mobiles – and live chat is available around the clock, with the expected wait time before being connected to an advisor shown so that customers know where they stand.


William Hill offers many perks to those considering signing up for an account. There are constant varied promotions for punters, whether they are regular enhanced odds or flash events available for a limited time only. The customer support is easy to access and interact with, and there is a huge list of deposit methods available. With a solid reputation and almost a century of experience, William Hill is loved by many sports fans.